catapult magazine

Items tagged advertising

• Jamming the mass media

  Kalle Lasn's Culture Jam, while plentiful in justifiable critique, lacks vision for proceeding against the problems of mass media. However, the need for vision is where Christians have a lot to offer.

• Cheaper, bigger, better and more convenient than ever

  Approaching advertising with discernment involves a willingness to establish values in advance and to be fully awake when viewing.

• Marketing the church

  While general advertising can be a trick to lure in unsuspecting consumers, the church has special considerations when creating and sending out "successful" marketing materials.

• An advertisement for advertising

  An animation featuring some stats about advertising; a good introduction to 'So what?' below.

• So what?

  Analyzing advertising statistics and asking why Christians should care.

• Prophetic advertising

  We take in hundreds of ads every day?what should be our response?

• “Josep’s Opus,” or “Coke’s mini-movie”

  On the adman's use of music, for better or worse, to manipulate.

• Being Bethlehem

  All creation is groaning...and someone has to push.

• Going to the chapel

  On doing things differently, without failing to speak the language of tradition.

• Jesus eats

  On the twentieth century's food legacy, and what the first century might have to say about it.

• Satisfaction guaranteed

  The how and why, the true and false, and the good and bad of branding.

• Print may be dying, but the truth will live

  A perspective on medium from a professional in journalism.

• Quitting consumerism

  Calling all students -- and myself -- to turn toward the upside-down Kingdom (again).